Rolex Day-Date Ref. 228398TBR 40 mm 18k Yellow Gold with Bright Black Diamond-Set Dial and Diamond-Set Bezel

The Rolex Day-Date Ref. 228398TBR in 40 mm represents one of the most luxurious executions within the Day-Date lineage. Since its introduction in 1956 as the first wristwatch to display both the date and the day in full, the Day-Date has stood as an emblem of prestige and refinement. This reference is crafted from 18k yellow gold, offering a rich, polished warmth complemented by the unmistakable presence of the President bracelet.

Its bright black diamond-set dial presents a dramatic, high-contrast aesthetic, defined by luminous black tones and diamond hour markers that add measured brilliance without overwhelming the composition. Surrounding the dial is a precision-crafted diamond-set bezel, elevating the watch with a layer of artisanal gem-setting. At its core, a robust automatic movement ensures accuracy and reliability, continuing the technical excellence for which the Day-Date is known.

Uniting precious-metal construction, expressive gem details, and the Day-Date’s storied heritage, this reference embodies a commanding yet refined expression of modern Rolex craftsmanship — a standout collector piece with enduring presence.