Rolex Day-Date Ref. 228396TBR 40 mm Platinum with Ice-Blue Diamond-Set Dial and Diamond-Set Bezel

The Rolex Day-Date Ref. 228396TBR in 40 mm stands at the very top of Rolex’s platinum creations. Since 1956, the Day-Date has embodied prestige as the first wristwatch to display both the day and the date in full. This reference is crafted from platinum, the most exclusive and technically demanding metal used by Rolex, known for its refined weight, subtle luminosity, and unyielding durability.

Its ice-blue diamond-set dial, a hallmark dial color reserved exclusively for platinum Rolex watches, offers a serene, frosted radiance enriched by precisely set diamond hour markers. The cool-toned palette complements the metal’s natural sheen, while the diamond-set bezel—composed of baguette-cut stones—frames the dial with crisp, architectural brilliance. Inside, a robust automatic movement ensures exceptional accuracy, reliability, and chronometric performance, reaffirming the enduring excellence of the Day-Date line.

This reference represents a masterful union of rare-metal construction, meticulous gem-setting, and the timeless legacy of the Day-Date—an exceptional acquisition for collectors seeking peak Rolex craftsmanship.