{"product_id":"rolex-datejust-31-ref-278240-31-mm-white-gold-oystersteel-with-bright-blue-dial","title":"Rolex Datejust 31 Ref. 278240 31 mm White Gold \u0026 Oystersteel with Bright Blue Dial","description":"\u003cp data-start=\"359\" data-end=\"767\"\u003eThe Rolex Datejust 31 Ref. 278240 unites the brand’s timeless design language with a contemporary, vibrant dial execution. Its 31 mm case, crafted in a combination of \u003cstrong data-start=\"526\" data-end=\"556\"\u003ewhite gold and Oystersteel\u003c\/strong\u003e, reflects Rolex’s commitment to blending durability with refined elegance. The proportions are thoughtfully balanced, making this reference a versatile companion for both everyday wear and more formal settings.\u003c\/p\u003e\n\u003cp data-start=\"769\" data-end=\"1192\"\u003eThe bright blue dial stands out with a luminous richness, enriched further by Roman numerals that underscore the model’s classical heritage. The smooth \u003cstrong data-start=\"921\" data-end=\"936\"\u003eOystersteel\u003c\/strong\u003e bezel frames the dial with quiet sophistication, while the Oyster bracelet reinforces the brand’s emphasis on comfort, engineering precision, and enduring style. Each detail is executed with the meticulous craftsmanship expected from the Datejust lineage.\u003c\/p\u003e\n\u003cp data-start=\"1194\" data-end=\"1477\"\u003eDriven by a self-winding movement, the watch delivers the accuracy and reliability that define Rolex’s reputation. With its harmonious mix of materials, vivid color, and timeless architecture, this reference embodies a contemporary yet enduring interpretation of the Datejust spirit.\u003c\/p\u003e","brand":"Watch Farmers","offers":[{"title":"Default Title","offer_id":53446813778250,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0961\/7712\/7754\/files\/WF_Inventory_28.png?v=1764076827","url":"https:\/\/watchfarmers.com\/tr\/products\/rolex-datejust-31-ref-278240-31-mm-white-gold-oystersteel-with-bright-blue-dial","provider":"Watch Farmers","version":"1.0","type":"link"}