{"product_id":"rolex-datejust-31-ref-278240-31-mm-oystersteel-with-dark-grey-roman-dial","title":"Rolex Datejust 31 Ref. 278240 31 mm Oystersteel with Dark Grey Roman Dial","description":"\u003cp data-start=\"727\" data-end=\"1070\"\u003eThe Rolex Datejust 31 Ref. 278240 exemplifies the maison’s enduring approach to refined watchmaking, uniting timeless proportions with the technical rigor for which Rolex is known. Crafted in \u003cstrong data-start=\"919\" data-end=\"934\"\u003eOystersteel\u003c\/strong\u003e, the 31 mm case offers a balance of elegance and durability, making it an ideal companion for both daily wear and more formal settings.\u003c\/p\u003e\n\u003cp data-start=\"1072\" data-end=\"1437\"\u003eIts dark grey dial, accented with Roman numerals, introduces a classical dimension to the model’s modern architecture. The smooth \u003cstrong data-start=\"1202\" data-end=\"1217\"\u003eOystersteel\u003c\/strong\u003e bezel and signature Oyster bracelet continue Rolex’s tradition of engineered comfort, defined by solid construction and thoughtful finishing. Each element reflects the brand’s dedication to precision and enduring style.\u003c\/p\u003e\n\u003cp data-start=\"1439\" data-end=\"1749\"\u003ePowered by a self-winding Rolex movement, the Datejust 31 maintains the accuracy and reliability that have shaped its reputation for generations. This reference captures the essence of the Datejust lineage—versatile, discreetly luxurious, and consistently relevant to collectors who appreciate long-term value.\u003c\/p\u003e\n\u003chr data-start=\"1751\" data-end=\"1754\"\u003e\n\u003ch3 data-start=\"1756\" data-end=\"1787\"\u003e\u003cstrong data-start=\"1760\" data-end=\"1785\"\u003eShort SEO Description\u003c\/strong\u003e\u003c\/h3\u003e","brand":"Watch Farmers","offers":[{"title":"Default Title","offer_id":53446809026890,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0961\/7712\/7754\/files\/WF_Inventory_27.png?v=1764076742","url":"https:\/\/watchfarmers.com\/tr\/products\/rolex-datejust-31-ref-278240-31-mm-oystersteel-with-dark-grey-roman-dial","provider":"Watch Farmers","version":"1.0","type":"link"}