Rolex Day-Date Ref. 228396TBR 40 mm 18k White Gold with Silver Diamond-Set Dial and Diamond-Set Bezel

The Rolex Day-Date Ref. 228396TBR in 40 mm embodies the sophisticated balance of precious-metal craftsmanship and refined gem-setting that defines the modern Day-Date. Introduced in 1956 as the world’s first wristwatch to display both the day and the date in full, the Day-Date remains Rolex’s most prestigious offering. This reference is executed in 18k white gold, delivering a bright, polished radiance that enhances the clean architectural lines of the case and President bracelet.

Its silver diamond-set dial presents an elegant monochromatic harmony, with diamond hour markers adding measured brilliance against the soft sheen of the dial surface. Surrounding the composition is a meticulously crafted diamond-set bezel, featuring baguette-cut stones arranged with precision to maintain symmetry and refined luminosity. A robust automatic movement powers the watch, ensuring the accuracy, reliability, and smooth performance that define the contemporary Day-Date family.

A fusion of precious metal, elevated gem-setting, and Rolex’s enduring heritage, this reference stands as a timeless and highly collectible expression of the brand’s signature luxury.