Rolex Day-Date Ref. 128396TBR 36 mm Platinum with Diamond-Paved Dial and Diamond-Set Bezel

The Rolex Day-Date Ref. 128396TBR 36 mm stands at the apex of the collection, uniting rare platinum construction with exceptional gem-setting artistry. The platinum case offers a distinct, refined weight and a gentle, icy sheen unique to this noble metal. Its fully diamond-paved dial creates a field of remarkable brilliance, meticulously arranged to maintain absolute uniformity. Multi-colored sapphire hour markers add a contemporary contrast, bringing vibrant nuances to the otherwise monochromatic landscape.

Surrounding this radiant dial is a precisely executed diamond-set bezel, amplifying the interplay of light and underscoring the piece’s high-jewelry stature. The President bracelet — crafted entirely in platinum — enhances the watch’s sculptural elegance while delivering the iconic comfort associated with the Day-Date lineage. Powered by a precise automatic movement, this reference represents one of the most luxurious expressions of Rolex craftsmanship, appealing to collectors who seek platinum rarity paired with sophisticated, full-diamond execution.